Dental

Dental Reputation Management, Built For Multi-location Groups

Swell is the AI-powered dental reputation management and patient experience platform for multi-location groups — DSOs, Dental group practices, and specialty organizations. You generate more reviews, hear what patients actually think, and see which clinic needs attention this week — without adding a thing to your front desk's plate.

A dentist with a patient. There are reviews around them talking about the experience.
A patient at the dentist and a review is pictured telling us how the experience was.
Dental Practices

What is dental reputation management software?

Dental reputation management software is the system a multi-location dental group uses to generate patient reviews, respond to them, and track ratings and sentiment across every location and provider.

Swell adds the patient and employee feedback loop on the same platform. For a DSO running 20 clinics or 200, the result is plain: review volume climbs, response times fall from days to minutes, and the regional team sees a rating slipping before it ever surfaces on Google.

From solo practices to multi-location DSOs, Swell gives dental leaders the visibility they need to grow confidently.

Dental Specialties
We Work With

General Dentistry
Pediatric
Orthodontics
Oral and Maxillofacial
Periodontics
Prosthodontics
Oral Surgery
Endontics
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Products

The reputation management and feedback platform for multi-location healthcare. Made easy.

One AI agent. Every review. Every location. Swell drives more reviews, improves ratings, and automates the full feedback loop across every patient, provider, employee, and location — so operators always know what's working, where the gaps are, and which locations need attention before a rating drop hits Google.

AI-powered review generation and response for MSOs, DSOs, and consolidated healthcare groups. The Swell agent reads every review and drafts on-brand, HIPAA-compliant responses for one-click approval.

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Improve the patient experience with detailed feedback from every step of the journey.

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Boost retention and satisfaction with employee NPS and experience feedback.

employee experience insights ui

Why Dental Practices Love Swell

"Having company-wide patient experience data in an easy-to-understand format has been invaluable for leadership reporting."

Ansley Taylor

Marketing Specialist

“Our review conversion rate has gone from 1–2% to over 5%, and we’ve seen review volume increase by more than 55%.”

Alexis Smith

Chief Administrative Officer

“We have a 1,000% increase in review response compared to our prior platform, and our average rating is now 4.92.”

Helen Bolstad

Marketing Director

A Few of Our Dental Integrations

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...and many more

Dentist review management without the manual work

Your office managers stop chasing reviews. Your regional ops director stops auditing who replied and who didn't. Swell runs review generation and response across every location: the invite goes out after the appointment, the reply is ready by the time the review posts, and only the cases that need real judgment reach a human. Multi-location groups on Swell see 5x more reviews and 1,000% more responses.

Know what patients actually think

Swell sends a survey after every visit and groups the open-ended comments by location and provider. A wait-time problem at one clinic shows up in your weekly digest before it shows up in a one-star review. Patient Experience Insights turns thousands of comments into the two or three things worth fixing this week — the patient feedback platform for dental groups that tells you where to look, not just how you scored.

Catch retention risk before it hits Glassdoor

Employee Experience Insights runs anonymous pulse surveys and flags retention risk by location, department, and role. HR sees which clinic is drifting on culture this quarter — early enough to act, not after a clinical assistant has already given notice. Patient sentiment tells you what's happening at the chair. Employee sentiment tells you why.

One view across every location

Reviews, surveys, employee feedback, and listings live on one platform with one data layer. A wait-time complaint in a survey can open a ticket and explain a rating dip the same week. Region, brand, clinic, and provider hierarchies are native to Swell — reporting rolls up, goals cascade down, and nobody's stitching spreadsheets together at 9pm. That's the multi-location dental patient experience in a single view.

Reporting that points to the next decision

Less dashboard, more answers. Ask which clinics dropped NPS this quarter and Swell pulls it — by location, by provider, by procedure. Leaderboards rank clinics on review volume, response rate, and star rating, so a regional ops director knows exactly where to spend Tuesday.

Dental Reputation Management: Frequently Asked Questions

What is dental reputation management software?

Dental reputation management software automates review generation, review response, and sentiment tracking across every clinic and provider. Swell is the AI-powered platform built for multi-location dental — reviews go out after each visit, responses are drafted for one-click approval, and anything that needs judgment reaches a person.

What does a patient experience platform do for a DSO?

A patient experience platform for a DSO collects survey feedback after every visit, groups open-ended comments by location and provider, and surfaces the operational issues driving rating dips. Swell connects that signal to reviews, listings, and employee sentiment, so a regional team sees the full picture in one view — not five disconnected tools.

How does Swell automate Google review generation for dentists?

Swell automates Google review generation by texting a review invite from your PMS the moment an appointment closes and routing the patient to Google first. The timing is the trick: the ask lands while the visit is fresh. Multi-location groups on Swell see 5x more reviews.

Does Swell integrate with dental EHR and PMS systems?

Yes. Swell connects to Dentrix, Open Dental, Ortho2 Edge, Sikka, Dental Intelligence, and 100+ more. Sync health is monitored in real time, and a broken connection gets flagged the moment it happens — so your review and survey volume never goes silent without anyone noticing.

How do DSOs monitor provider performance across locations?

DSOs monitor provider performance in Swell at the provider, procedure, location, and regional level. Leaderboards and rollups follow the native region-brand-clinic-provider hierarchy, so regional ops sees who to coach this week and the C-suite sees how the whole network is trending.

Ready to see Swell run your reviews and feedback?

Find out what your patients are actually saying — right now. One agent. Every review. Every location.